A day does not pass without a newspaper report about yet another company that has started
outsourcing technology or other business processes to India. The Senate recently voted 70 to 26
in favor of preventing federal contracts going offshore, yet US managers continue to beat a path
to India because it is the global leader for offshore IT-enabled services. Many CEOs seek to
reduce their costs or improve service quality, but not many understand India on their first visit
and some are confused by the culture.

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