This grandfather of all people-skills books was first published in 1937.
It was an overnight hit, eventually selling 15 million copies. How to Win Friends
and Influence People is just as useful today as it was when it was first published,
because Dale Carnegie had an understanding of human nature that will never be
outdated. Financial success, Carnegie believed, is due 15 percent to professional
knowledge and 85 percent to .the ability to express ideas, to assume leadership,
and to arouse enthusiasm among people.. He teaches these skills through underlying
principles of dealing with people so that they feel important and appreciated.
He also emphasizes fundamental techniques for handling people without making them
feel manipulated.

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