In Creating an Effective Resume, author Mariann Siegert provides
step-by-step guidance on creating resumes that highlight
accomplishments and specifically target a potential employer's
needs. The course covers how to build a resume that encompasses
action statements, keywords, styling, and effective content,
while addressing common stumbling blocks such as handling
employment gaps and career changes. Framing the resume as a
vital component of a personalized marketing campaign, Mariann
shows how to conduct employer research and utilize keyword
optimization techniques to increase a resume's potential of
being found by employers and recruiters on resume banks and job
sites. Also included are tips on writing cover letters and
thank-you notes. Exercise files accompany the course.

Topics include:

* Determining the appropriate resume length
* Choosing the best layout
* Identifying and incorporating essential keywords
* Tips from recruiters
* Showcasing achievements and job duties using P.A.R. statements
* Evaluating resume banks
* Saving to different file formats
* Compiling references, cover letters, and thank-you notes

Download File Size:557.24 MB

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