Originally published by Stevenson, Inc., this practical resource features goal-setting procedures, ways to engage key staff and others, and action plans for shaping effective annual fundraising strategies for nonprofit organizations.

Important topics covered include:
Annual dollar and participation goals
Board engagement
Committee objectives
First-year plans
Direct mail appeals
Quantifiable objectives
Staff retreats
Monitoring progress
Outreach to diverse audiences
Volunteer involvement
Analysis and evaluation

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

Download File Size:24.12 MB

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