"How to Create a Network of Endless Referrals"
The Audio Seminar Featuring Bob Burg Interviewed by Art Sobczak

Salespeople miss out on huge income potential simply because they don.t understand
how to ask for and follow-up on referred leads, or they are uncomfortable doing it.
It.s easier than what most people think, or have been taught.

For many, the idea of seeking referrals or .networking. means the stereotypical,
slick, fast-talking salesperson sticking a business card into the hand of every
person they meet, blabbing about themselves. As a result, many sales people are
reluctant to ask for referrals because they fear being perceived as pushy, or
worse, somewhat desperate.

In .How to Create a Network of Endless Referrals,. a sixty-minute audio seminar
on CD, Bob Burg, along with Art Sobczak, shares the secrets of cultivating an ever-
expanding circle of individuals who are eager and willing to help you succeed in
growing your business.

.Referred prospects are easier to set appointments with because you.re going in on
borrowed influence. It.s easier to close the sale or complete the transaction,
because of borrowed trust. Price becomes less of an issue. Referred prospects are
already trained. They.re already of the mindset that that.s how you do business,
because that.s how they met you..

Download File Size:28.32 MB

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