2014
Lynda.com
Garrick Chow
01:21:02
English
When it comes to making money in songwriting, writing great songs is only part of the equation. In this course, author Garrick Chow introduces you to all of the major organizations, rights, and procedures that songwriters have to deal with in the music business. First, he'll start with understanding performance and mechanical rights, covering topics such as split letters, copyright, performance rights organizations (PROs) like ASCAP and SESAC, SoundExchange, Harry Fox, master recording licenses, and synch licenses.
The second half of the course is geared toward the DIY musician. Garrick discusses ways to self-distribute and promote your music with TuneCore, CDBaby, Topspin, Bandcamp, and ReverbNation. Plus, learn the importance of websites, social promotion, and music placement, as well as making music videos, signing with a record label, and building a solid team.
Introduction 1m 15s
Welcome 1m 15s
1. Understanding Performance and Mechanical Rights 32m 33s
What is a split letter? 2m 55s
Copyrighting your original songs 4m 16s
What is a performance rights organization (PRO)? 3m 51s
Registering a song with a PRO 1m 59s
What is a music publisher? 5m 34s
SoundExchange 3m 15s
Who is Harry Fox? 4m 28s
Understanding mechanical rights, master recording, and synch licenses 6m 15s
2. Self-Distribution and Promotion 45m 44s
Being a do-it-yourself (DIY) musician 3m 30s
Setting up digital and physical distribution of your music 5m 15s
Direct-to-fan connection with Topspin, Bandcamp, and ReverbNation 3m 40s
Manufacturing physical copies of your music 3m 34s
Selling your music using Square Register and Reader 3m 29s
The importance of your website 3m 53s
Social promotion 3m 50s
Maintaining a mailing list 4m 3s
The importance of video and a YouTube presence 4m 57s
Music placement 5m 2s
Who's on your team? 4m 31s
Conclusion 1m 22s
What's next? 1m 22s
www.lynda.com/Audio-Music-Music-Business-tutorials/Getting-Started-Business-Songwriting/16987
Download File Size:657.69 MB
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