2013
Lynda / Before & After magazine
John McWade
1:07
English

Take a creative refresher course with these 18 simple design techniques that will immediately improve your layouts, brought to you by John McWade, founder and creative director of Before & After magazine. These tutorials combine instruction on topics like designs without graphics, extreme cropping, big and small type, logo design, and more, with John's distinct visual learning style.

Introduction
Welcome
Type
How to typeset a list of names: Part one
How to typeset a list of names: Part two
Big type, small type
How to design without graphics
Expressive type alignment
The visual oxymoron
Image
Extreme photo cropping
A cutout photo adds realism to a page
Vertical photo on a horizontal page
Layout
Invisible square makes card design easy
Nine captions on one photo!
How to design a second page
Working around a weak photo
The power of empty space
Logo
How to design a logo fast
Do you really need a logo?
Do you really need a second logo?
Three suggestions for your next logo

Download File Size:600.47 MB

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