If the idea of starting an email marketing campaign overwhelms you,
the authors of Email Marketing: An Hour a Day will introduce you to
email marketing basics, demonstrate how to manage details and
describe how you can track and measure results. Case studies,
step-by-step guides, checklists, quizzes and hands-on tutorials
will help you execute an email marketing campaign in just one hour
a day. When you feel comfortable with the basics, learn how to use
video and audio enabled email, implement tools like mobile devices
and leverage social networks.
http://www.amazon.com/exec/obidos/tg/detail/-/0470386738/
Download File Size:7.95 MB