China Goes West: Everything You Need to Know About Chinese Companies Going Global By Joel Backaler
English | PDF | 2014 | 201 Pages | ISBN: 1137410124 | 9.77 MB
Presenting an unrivalled perspective into the inner-workings of Chinese corporations and their expansion plans for international markets, this book combines executive interviews and first-hand accounts providing the sorely needed context to the rise of Chinese companies in home and overseas markets and how the West can successfully compete.
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