How to Make Your Entrepreneurial Dreams Come True From the Aha Moment to Your First Million

It's the moment when you say, "There's gotta be a better way." It's the moment
when you ask, "How can I solve this problem?" Donny Deutsch's hit CNBC show
The Big Idea has put the spotlight on that ordinary moment and the people who
have the courage and stamina to make their dreams come true. Some people think
a big idea is like a lightning bolt striking out of the blue that slams you in
the head. But it's hardly ever like that. The big idea isn't an act of God.
t's an act of daily life. Simply put, the idea that will make millions starts
with an observation.

A carpenter gets tired of almost losing a finger every time he slices a bagel.
Bam! The Bagel Guillotine. A mother is frustrated that her pantry is full of
stale food because the packages don't close. Bam! Quick Seals. Howard Schultz
notices on a trip to Italy that there are coffee bars on almost every corner.
Bam! Starbucks. None of them had a barrel of cash. None of them had a ton of
experience. They had a big idea and the will to follow through.

In The Big Idea, Deutsch draws not only on his own tremendous focus and
expertise, but on that of dozens of the successful entrepreneurs whom he
has interviewed, to help you create your own enterprise. From the "Gut
Check Moment" to "Mom Power," The Big Idea takes aspiring entrepreneurs
along every step of the way. The Big Idea is your road map to the American
dream.

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