Everything has changed. The social media revolution has irreversibly changed
the way we live our lives and conduct our business. There are billions of
dollars in advertising moving online, waiting to be claimed by whoever can
build the best content and communities. Despite this change, most people keep
working at jobs that don.t make them happy and businesses continue to ignore
the major marketing and public relations benefits that can be found online.

Myth #1: I.m not passionate about something sexy or popular like wine
so these lessons don.t apply to me.
Myth #2: My business already has a Twitter account and a Facebook page,
we.re set in the social media department.
Myth #3: I.m happy at my job so this book is irrelevant to me.
Myth #4: I need to quit my job to take advantage of this book.s
entrepreneurial lessons.

Learn: Why social media has evened the playing field, destroying
the .gate-keepers. who had previously dictated the distribution
of content.
Learn: How to beat unemployment and create wealth-building opportunities
by building and maintaining a personal brand.
Learn: Why storytelling is the most important business concept in
the current marketplace.
Learn: How you can build an online business around your passion without
quitting your day job.
Learn: Why Twitter and Facebook are just tools and not a social media
strategy.
Learn: How to take advantage of the half-billion dollars in advertising
that are moving to the internet.
Learn: Why transparency and being true to yourself are now winning
marketing formulas.
Learn: How to build and maintain an online community around your
passion and brand.
Learn: Strategies for turning attention into money.
Learn: Why the legacy element of the internet era is so underrated.

Read by the author, Gary vaynerchuk

Download File Size:149.07 MB

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