2015
Tuts+
Lewis Moorhead
4:00
Englsih

Creative advertising is what drives brands and makes them relevant to the modern world. In this course you’ll learn how to use compositing and retouching to create an effective advertisement. You’ll learn how to incorporate a product shot, in this case a beer bottle, into a dramatic scene to help emphasise the beer and create an effective advert that you couldn't produce with natural photography.

1. Introduction
1.1 Introduction
1.2 Source Images
2. Creating the Composition
2.1 Document Setup and Background
2.2 Incorporating Our Bottle
2.3 Customising Our Label and Placing Our Moon
2.4 Adding Our Fence and Foliage
2.5 Adding and Recolouring Our Foliage
2.6 Creating Our Tree Trunk
2.7 Wrapping Our Trunks Around the Bottle
2.8 Finishing Our Wrap-Around Tree Trunks
3. Organizing and Adding Vines
3.1 Layer Organisation and Vines
3.2 Adding Vines and Leaves to our Bottle
3.3 Creating Our Bubbles Brush and Adding Birds
4. Shadows and Highlights
4.1 Initial Shadows and Highlights
4.2 Clone Stamping and Further Shadows and Highlights
4.3 Bottle Shadows and Highlights
5. Final Colour Correction and Sharpen
5.1 Colour Correction
5.2 Sharpen Your Image
6. Conclusion
6.1 Conclusion

Download File Size:1.21 GB

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