2014
Train Simple
1:30
English

E-mail marketing continues to offer the best ROI when compared to other web marketing techniques. This course will show you how to code an attractive HTML-based e-mail. We'll look at how to prepare your artwork, and how to effectively write HTML and CSS to reproduce a mockup created in an image editor. Once we finish coding, we'll look at how we can validate the code, and test it in a wide-range of e-mail clients.

1. Getting Started
Welcome
Tools You Need
HTML Primer
Explore HTML Tags
CSS Primer
Coding Considerations
2. Creating the HTML E-mail
Planning the HTML Structure
Writing the HTML Table Code
Prepare Graphics
FTP Images to Web Server
Capture Styles and Color
Adding Images to HTML Document
Adding Copy to HTML Document
Styling Heading Text
Styling Paragraph Text
Styling the Call to Action
Styling the Footer
3. Testing the E-mail
Validate Your Code
Testing Your E-mail
Conclusion

Download File Size:225.9 MB

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