The Passport to Success series, from the American Productivity &
Quality Center, consists of easy-to-use, low-priced resource guides
that help readers understand and implement programs and processes in a
variety of functional areas. These books are intended to guide readers
on what can be a difficult journey through somewhat foreign territory.
Each book in this series provides readers with the mechanisms to gauge
their current status, understand the components of a successful
initiative in a specific topic area, and determine how to proceed
within their own organization.
The newest book in this series is full of processes, definitions, and
figures to introduce readers to how to successfully create, manage,
and expand a competitive intelligence function.
Competitive Intelligence: A Guide for Your Journey to Best-practices
Processes details what is competitive intelligence (CI) and how to
develop and manage a CI program. Based on APQC's seven years of
benchmarking research on competitive intelligence, this
straightforward guidebook also details best practices in coordinating
actionable intelligence--including science and technology
intelligenc--and attending to the competitive intelligence audience.
With "travelers tips" and end-of-chapter questions to check your
status on this "journey to best-practice processes," Competitive
Intelligence details: what should be expected of CI providers, a five-
step model for development, developing a focus and implementing a
competitive intelligence effort, how to institutionalize and modify
your competitive intelligence function, and honing the function's
services and products to your organization's needs.
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http://www.amazon.com/exec/obidos/tg/detail/-/1928593968/
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