CreativeLive
Country: USA
Category: Photo
Duration: ~ 15 hours
Year: 2013
Language: English
Sal Cincotta with us again, improving their business skills against a real shark photo business.
Day 1 Pre-Show
9:00 am - Evolving Business through Innovation
9:30 am - Segment 1: Establishing Goals
10:00 am - Establishing Goals: Advice for Beginners
10:30 am - Establishing Goals: Advice for Intermediates
11:00 am - Establishing Goals: Advice for Established Businesses
11:30 am - Segment 2: Specialist vs. Generalist
1:00 pm - Segment 3: Pricing & Packaging
1:45 pm - Shooting to Sell: Big Prints, Albums & Products
2:30 pm - Pricing: The Digital Negative Controversy
3:00 pm - The Evolution of SCP's Pricing
3:30 pm - Student Q&A
Day 1 Wrap-Up
Day 2 Pre-Show
9:00 am - Overview of Today's Segments
9:15 am - Defining Your Style: Consistency is Key
9:30 am - Defining Your Style: Advice for Newbies
10:15 am - Defining Your Style: Advice for Intermediate Studios
10:45 am - Defining Your Style: Advice for Established Studios
11:15 am - Next Level: Medium Format
11:30 am - Segment 2: Branding
11:45 am - Next Level Products
1:00 pm - Marketing: The Other Half of Your Style
1:15 pm - Marketing for the Newbie Studio
1:30 pm - Marketing for the Intermediate Studio
2:00 pm - Marketing for the Established Studio
2:30 pm - Networking: Who, What, When, Where and Why
3:15 pm - Customer Service
Day 2 Wrap-Up
Day 3 Pre-Show
9:00 am - Best Practices: Seniors & Families
10:00 am - Best Practices: Babies, Glamour, Engagement & Wedding
10:15 am - Best Practices: Backing Up and Equipment
11:00 am - Best Practices: Sales
11:30 am - Best Practices: Post Production
11:45 am - Training Plan
12:45 pm - Husband and Wife Teams
2:00 pm - Husband & Wife Teams: Stories from Facebook
2:45 pm - Insourcing vs. Outsourcing
3:00 pm - Business Types
3:30 pm - Building Confidence
Day 3 Wrap-Up

Download File Size:5.68 GB

---