2015
Lynda
John McWade
1:03
English
When type is the star of your design, you want to make sure to set it perfectly. lynda.com's Before & After guru John McWade shows us what good type looks like. He walks through choosing the right typeface and styling type—without using the automatic settings on which many designers rely. Instead, he counsels us to really see type and then adjust the letterforms so they are balanced and beautiful.
Along the way, he touches on points small and large: indents, sizing, spacing, line length, punctuation, and the main differences between setting text for screen versus print.
Introduction
Welcome
1. What Good Text Type Looks Like
A medium typeface
Indents, spacing, fractions, and footnotes
Quotation and other marks, lowercase numerals, and dashes
Italics, ligatures, ellipses, small caps, parentheses, and the subhead
2. Going Deeper
How to set perfectly justified type
Understanding type sizes, line lengths, and line spacing
How to set perfect drop caps
Conclusion
Parting thoughts
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Download File Size:191.19 MB