2016
Lynda
John McWade
1:47
English

John McWade, founder of Before & After and now senior staff author at lynda.com, presents a weekly series that touches on all areas of design, helping designers new and old sharpen their skills and create more powerful work. This series covers a wide range of topics, from typography and layout to color and logo design, but each episode is a standalone technique that can be completed in just ten minutes or less. Tune in every Monday for a new tip.

New This Week
Signage: Consistency makes the brand NEW
Introduction
Welcome
The Best Practices of Graphic Design
Design a modern cover: Think simple, clean, and angular
Transform a product sheet: Put your words here, not there
Design a business card: Make it look like what it says
Double your artwork for free: Use the same picture twice
Design a ghosted logo: A picture always goes with itself
Design a business card using repetitive shape
Why round letters are bigger than straight ones
Design a powerful poster: Work with your photo, not against it
Design stationery that’s almost a brochure: Picture your product, not your logo
Alignment: Your ruler’s good only for regular things
Logo design: Think simple
Your design needs a focal point: Dramatic photo anchors a strong makeover
Chart your data with images
Make a beautiful logo with off-the-shelf type
How to transfer your look to a new format
Angles
The (very!) versatile art of the silhouette
Easy, functional one-line design

lynda.com/Design-Color-tutorials/Before-After-Graphic-Design-Best-Practices/365959-2.html

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